A start over

Health insurance companies have hijacked health care making it difficult for doctors and nurses to do what they do best, and nobody’s happy
We develop and manage health plans without the hassles for self-insured, middle market employers. By collaborating with the best local doctors, and leveraging open-source technologies, we decrease costs, deliver better health outcomes and improve the experience for employers, employees and doctors alike.

The future of quality healthcare hinges on restoring the importance of a remarkable doctor – patient relationship. We attract doctors that want to be part of the solution, not part of the problem.

Micromanaging doctor-patient relationships creates unnecessary friction and adds to the cost of healthcare

Outdated technology and arcane processes wastes time and money – for doctors, patients and employers

Health insurance companies are putting profits over people. Healthcare has become dollar-care

That’s why we started over.

Doing things differently, we collaborate with local doctors to create health plans without the hassles.

Autonomy and accountability allows us to attract the “best” doctors delivering lower costs and a better experience for everyone

Industry first capacity to leverage real time integration of claims and clinical data
Our VxtraCare® team navigates, collaborates and facilitates a better experience for patients and doctors

We have the solution

We are a full replacement health plan for self-insured middle-market employers, a large, highly fragmented $26B niche market controlled by large health insurance companies. A market segment ripe for disruption.

Don't sit on the sideline!



Join the movement to restore the value of a trusted doctor-patient relationship

Our Leadership

Singularly focused. We collaborate with the best doctors and help them restore the right patient-doctor relationship.

We’re a team of seasoned entrepreneurs, innovative doctors, and experts in digital transformation who, together, have decades of experience introducing disruptive solutions.

Larry Hightower

Chief Executive Officer

Charlie Elliott


Tino Valentino

Chief Financial Officer

Bob DiLoreto, MD

Medical Information Officer

Brian Coffey

Chief Information Officer

Jerry Quinn

Chief Operation Officer

Mel Mendenhall

Chief Sales Officer

Gail Tolbert

Chief People Officer

Contact us and learn more